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The capitalistic society doesn’t function to force others to transact with your business. As a result, over nine out of ten startups fail. But, the reports of failing startups motivate entrepreneurs to work smarter. The article lists the causes of...

Branding has always been vital in business processes. With the booming technology, branding has gained more importance in growing the business. Consumers get to see several brands through social media platforms. This has given consumers options to choose from while...

Customer retention is the key for any business. Thus the company strives to build loyalty toward them. Thus businesses take the help of powerful marketing tools and install CRM to build customer relations. For customer retention, a company had to get a...

CRM software tools could be the most vital ones in your technology stack. A CSO report claims that over 48% of the sales teams heavily use CRM tools to enhance their operations. The adoption of CRM systems across industries has...